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Why agencies are switching to Avergo

Sarah Chen·2026-02-01·5 min read

Modern agencies face a growing challenge: managing media campaigns across dozens of platforms while coordinating with internal teams and external clients. The traditional approach--spreadsheets, email threads, and disconnected tools--simply doesn't scale.

The Problem: Tool Sprawl

Most agencies use 10+ different tools for media planning, budget tracking, campaign execution, and reporting. This creates several problems:

  • Manual data entry: Copying numbers between systems wastes hours every week
  • Version control nightmares: Which spreadsheet is the latest? Who made changes?
  • No single source of truth: Different systems show different numbers
  • Limited automation: Repetitive tasks eat up billable hours

The Solution: A Unified Platform

Avergo brings together media planning, budget management, campaign automation, and client reporting in one platform. This means:

  • Plan once, execute everywhere
  • Real-time budget tracking across all channels
  • Automated workflows that save 10+ hours per week
  • Beautiful client dashboards that update automatically

Real Results

Agencies using Avergo report:

  • 50% reduction in time spent on media planning
  • 80% faster budget reconciliation
  • 90% fewer billing discrepancies
  • 2x improvement in client satisfaction scores

Ready to see what Avergo can do for your agency? Start your free 14-day trial today.

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